Retail Merchandising Contest

Submit Your Entry to the 18th Annual

Watermelon Retail Merchandising Contest and win $5,000!

 

The contest will start June 8 and run throughout the month of August. Last day to receive entries is September 14, 2026.

Official Rules | Entry Form | Enter Now – Coming Soon!

Show us your merchandising talents, both those in store and in print/digital spaces! All entries should showcase watermelon’s benefits including health, happiness, value and versatility. Watermelon of any kind can be included in the promotion, including whole, fresh-cut, mini watermelon, yellow and red or any mix thereof.

 

Marketing efforts considered in judging will include category visibility, good visual merchandising, use of materials, messaging nutritional benefits, recipes and/or selection education and use of print, online and/or digital platforms.

 

Prizes

1st Place $5,000

2nd Place $2,500

3rd Place $1,000

3 Honorable Mentions $500

The first 25 entrants will also receive a $20 digital gift card.

All entries must be submitted by midnight EST on September 14, 2026.

Contact NWPB at [email protected] with additional questions.

Past Winners!

 

“We continue to see exciting and award-winning displays that highlight everyone’s summer favorite of watermelon, and delight our guests.”

– Joshua Hubert, Senior Manager, Produce Operations for Federated Co-operatives Limited – 2025 Winner

 

 

 

“We take great pride in creating impactful displays that excite our customers. Gelson’s La Canada is proud to have won the Grand Prize this year in [NWPB’s] Retail Merchandising Contest”.

– Thot Phommasaysy, Produce Manager at Gelson’s Market #23 – 2024 Winner