• 2021 president Jordan Carter

    Watermelon Board Announces First Female Board President

    Winter Springs, FL – March 10, 2021 – National Watermelon Promotion Board (NWPB) held its biannual board meeting virtually on…

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    Pandemic Parent Struggles and Sticky Kids: Watermelon Can Help

    Among the many messy struggles that parents are having, eating habits top the list.   Winter Springs, FL – March…

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    Watermelon Board Fall-Winter Marketing Tactics

    Focus Shifts to Partnerships and Social Efforts Through Remaining Fiscal Year   Winter Springs, FL – November 2, 2020 –…

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    Watermelon Board Announces Winners to Retail Merchandising Contest

    Powell’s Supermarket Takes Home Grand Prize; Two Second Place Winners for First Time Winter Springs, FL – October 20, 2020…

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    Watermelon Master Classes for Media Educate, Inform and Inspire

    Virtual Cooking and Cocktail Classes Create Content for Months to Come

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    NWPB Spring/Summer Foodservice Campaigns Find New Ways to Promote Watermelon

    Watermelon Continues to Find Place in Foodservice Outlets Winter Springs, FL – August 25, 2020 – Watermelon continues to find…

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    Watermelon Board Launches 2020 Recipe & Carving Challenge

    Contest Encourages Fans to Experiment in Home Kitchen with Favorites from Website   WINTER SPRINGS, FL – July 14, 2020 – National…

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    Watermelon Retail Merchandising Contest Call for Entries

    The National Watermelon Promotion Board (NWPB), invites all retail chains, independent retailers and commissaries to submit entries to their 12th annual Watermelon Retail Merchandising Contest.

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    Watermelon Board Pivots Nutrition Education Strategy to Digital Model

    With growing season in and home schooling out, NWPB is meeting an essential need for parents working from home and…

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    Connecting the Watermelon Industry with Retail and Foodservice Buyers

    The NEW Watermelon Supplier Database connects watermelon buyers and marketers at watermelon.org.   Winter Springs, FL — May 20, 2020…

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    Watermelon Board Boosts Efforts to Increase Consumer Demand

    Watermelon Board Boosts Efforts to Increase Consumer Demand With U.S. watermelon production ramping up, now more than ever promotional positioning…

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